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Why did RICE DREAM change its packaging?

April 26, 2017dream packaging rice

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Why did RICE DREAM change its packaging?

1 Answer

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Posted

We thought that our old packaging made us look a little outdated. We wanted to add a little more color and fun to our packaging, and most of all, we wanted the packaging to reflect the delicious flavor inside the container. Please note that with the change in packaging, some of the formulas had been changed to improve the consistency and the taste of RICE DREAM Frozen Desserts and Novelties. We hope you like what weve done. Enjoy.