Why did Hanes choose breast cancer awareness as a cause to support?
We hear statistics like “every three minutes, a woman is diagnosed with breast cancer,” which is a wakeup call for how many people are dealing with this devastating disease. In fact, you’d probably be hard-pressed to find people out there whose lives have not been touched in some way by cancer. It’s a cause that people rally behind heart and soul and something we wanted to support as an organization. In an effort to align with a cause women care so deeply about, Hanes has developed a special “pink collection” of panties, bras, socks and graphic T-shirts, including one T-shirt exclusively designed by Sarah Chalke. The partnership is our way of extending support to this amazing community and offering those who buy Hanes the opportunity to join the fight against breast cancer.