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Why did Georgia-Pacific decide to make a 3-ply tissue?

April 26, 2017decide georgia-pacific tissue

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Why did Georgia-Pacific decide to make a 3-ply tissue?

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Quilted Northern Ultra Plush was developed to meet the need of consumers for a soft and absorbent bath tissue. Quilted Northern Ultra Plush is the first premium 3-ply bath tissue with Plush-Quilts®. It is an ultra plush tissue that delivers a luxurious experience to consumers with 2 layers for softness and an added layer for absorbency. With three layers of softness, Quilted Northern Ultra Plush delivers three layers of luxury you can see and feel.