Why did Floating Concepts choose Liverpool as its first location?
There were a variety of reasons: Firstly because Liverpool achieved a very high national profile as a result of its City of Culture status in 2008. Secondly, because the South Docks are already an important and recognised location and tourist destination. Thirdly, because the South Docks have the critical mass to offer the space for us to develop a very wide range of different but compatible floating concepts which could further increase the City’s reputation as a major tourist destination and we are in active discussions with British Waterways to progress this idea with them. Fourthly, the planners in Liverpool, compared to some other authorities are very forward thinking and have encouraged us to develop our ideas.