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Why did Brooks Stevens stay in Milwaukee for his career and not go to New York to make his name as an industrial designer?

April 26, 2017brooks stevens career Designer industrial Milwaukee new york stay

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Why did Brooks Stevens stay in Milwaukee for his career and not go to New York to make his name as an industrial designer?

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He always said that he stayed in Milwaukee because that’s where the business was, and it was true. Unlike the many designers in New York, Stevens had the advantage of proximity to a wealth of manufacturers.