Why did Barilla partner with Mario Batali and Martina McBride for the “Share the Table: The Barilla Family Dinner Project”?
For Mario Batali and Martina McBride, sitting at the dinner table with their family has always been very important in their homes. It gives them the opportunity to leave distractions in another room and have a conversation while they enjoy their meal. For generations, Barilla, a family-owned company, has been at the heart of many joyful, convivial experiences shared around the table. Because this family ritual is something they both strongly believe in they have partnered with Barilla to encourage people to make dinnertime with friends and family an even better, more meaningful experience.
