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Why did Atlassian acquire Bitbucket?

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Why did Atlassian acquire Bitbucket?

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Atlassian makes collaboration and developer software, and focuses on providing tools that help technical teams build great products. Bitbucket shares Atlassian’s passion for code collaboration, and has built a very successful hosted code collaboration service, atop Mercurial’s distributed version controls system (DVCS). We think Bitbucket is a perfect complement to our existing portfolio of Atlassian developer tools – from issue tracking with JIRA to code reviews with Crucible – and an important on-ramp for individual developers or small teams to add tools to support their development processes as their teams and code bases grow.

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