Why complete a Marketing Health Check-Up?
Think of us as looking under the hood and providing an objective, invaluable second opinion, empowering you with information that is essential to making the most informed decisions. As a thorough review and assessment of your existing programs, our report can be used by your in-house staff or existing vendors to identify opportunities for improvements. We provide an outside perspective to uncover problems that companies may miss, being too close to the product or situation. For instance, by including a few non-intrusive questions on your website customer response page, more than simply “How did you hear about us?” or “Check here for a brochure”, you can increase the responses and benefits while decreasing costs. The benefits can include: Collecting relevant information about customer needs that can be tracked and evaluated to provide input for future programs and product and service additions. Reducing marketing collateral costs by sending out only information based on the customer’s n
