Why can my internal marketing communications manager handle the public relations activities?
In-house public relations or marketing managers usually deal with larger corporate issues and subsequently have less time to oversee the traditional public relations duties. Using an agency like GK Communications will provide your company with a broader scope while offering creative ideas that are sometimes outside the box of your business’s normal operating procedures. In-house managers also usually work too closely with the company’s executives and therefore may not be comfortable providing constructive criticism due to concerns in regard to job security. A company such as GK Communications not only can offer outside and fresh opinions, nearly guaranteeing that your message will be heard in the places that it hasn’t been heard in before. No matter if you’re looking to communicate to the media, shareholders, employees or any other entity, GK Communications gets the word out in ways that no in-house department can. What’s the difference between public relations, publicity and propagand
