Why can I just get lignans by grinding my own flax seed?
First, you’d have to eat 70 teaspoons of flax seed to get the benefits of 1 teaspoon of concentrated lignans. We extract the lignans directly from the shell and then concentrate them at a 70:1 ratio. Whole ground flax seed gives you some lignan benefit (due to the shell being ground into the meal), but not like the concentrated Flax Hull Lignans. The second problem with grinding your own flax seed is that whole ground flax seed has a short shelf life. Once ground you have to refrigerate it immediately to keep it from turning rancid. Our concentrated flax lignans are extracted using a cold mechanical process. The oils are not activated, so the shelf life is 18 months.