Why are visuals important in business?
Interactive visualizations, whether panoramic wall-sized graphics or computer-based, help catch the attention of people, enable interactive collaboration across time and space, and make it possible to represent and explore complex data and create new insights. Visual representations help to: • facilitate learning • illustrate relationships • discover trends, patterns, or outliers • get (and keep) the attention of recipients • support remembrance and recall • present both overview and detail • address emotions • coordinate individuals • motivate people and to establish a mutual story • energize people and initiate actions All of these functions are crucial contributors to business success and visualization plays an important role in making them happen.
