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Why are there so many repeated programs during membership campaigns?

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Why are there so many repeated programs during membership campaigns?

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A. KVPT is dependent on PBS to provide pledge programming that compels viewers, particularly viewers who have not previously supported the station, to become members. In an effort to get the best ?bang for our pledge programming buck,? we re-air the programs that are attracting the most member support, but try to repeat them during different times of the day and week. If you are seeing multiple program repeats scheduled at different times throughout the campaign that means that you are an avid viewer. That being said, we are now striving to reduce the amount of repeats.

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