Why are there are sample news releases for a different brand in the section of the toolkit dedicated to my brand?
• A: In creating this site, strong examples of each type of news release or other press document were not available for every brand. We felt it would be better to include a sample release from another brand (i.e., Sheraton), than not have any example for you to reference. In time, we plan to include more brand-specific materials. If you have possible good examples that we might include on this site, please send them to Brad.Minor@starwoodhotels.com.