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Why are the television spots only 10 seconds?

April 26, 2017spots television

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Why are the television spots only 10 seconds?

1 Answer

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It costs much less to buy 10 seconds of television advertising than 30 seconds. This makes it possible to stretch your budget and to make sure that more people see your commercials more often. It’s easy to make 30-second commercials if you want – just run three 10-second spots back to back.