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Why are the payroll survey estimates benchmarked to UI universe counts?

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Why are the payroll survey estimates benchmarked to UI universe counts?

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The CES survey, like many other surveys, establishes benchmarks on a periodic basis in order to adjust its sample-based estimates to complete population counts available from administrative records. Because of their much smaller size, sample surveys offer an ability to produce very timely estimates along with a greater ability to control the data quality of individual reports. There is a need, however, to recalibrate sample estimates periodically against full population counts. The use of a population count, or benchmark, allows a sample survey to adjust the results of estimation processes for new birth units in the population frame, and to adjust for sampling and other non-sampling errors.

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