Why are television software companies, broadcasters getting into film production?
In a sense, television is quite dependent on movies. Be it in terms of software, film related programmes or stage shows. At least once a week, entertainment channels have a movie premiere. Also, talent in television, be it actors, directors, technicians – aspire to get into bigger avenues, which means the bigger screen. Movies are still considered the mother of entertainment. Cinema is the mainstay; it will remain the extremely important element of the software.