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Why are some games only offered on Pay-Per-View TV?

Games offered pay-per-view tv
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Why are some games only offered on Pay-Per-View TV?

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It is ALWAYS the desire of the Department to have games shown on network TV for maximum exposure (and revenue generation). The Department pursues Pay-Per-View options only after the Department of Athletics is informed that a game will not be “picked up” by network television (per the Big 12 Conference TV contract). Once the league’s TV partners pass on a game, the only two options are either “no TV” or PPV. With demand for the Tigers at an all-time high, it is the desire of MU to make the game available to as many fans and alumni as possible across the country. If a game is chosen for PPV telecast, information will be posted to mutigers.com. Fans and alumni may also call your respective cable operators or satellite providers for more information on availability in your viewing area.

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