Why are some fragrance oils so expensive?
A well formulated fragrance contains balanced top, middle and base notes. This balance provides a complexity and character to the scent. The depth and complexity of a fragrance affects the price of the oil. Sometimes a fragrance formula requires deep base notes that are actually essential oils. These are often more expensive. Substituting them for less expensive synthetic ingredients can produce a fake backdrop to the aroma. Oils can be formulated to different price points. Some oils on the market are “cost reduced” which often this means “diluting” the original formula. Wholesale Supplies Plus does not have expensive formulas diluted. Instead, we encourage customers to use a lesser amount of a good, more expensive oil.
