Why are so many of the teams playing in a ESPZEN league sponsored ?
ESPZENs website receives over 3000,000 hits per month (Jan 2005 data) due to the interactive nature of the website and the strategy chosen by ESPZEN to make the website the central source of information for all teams, officials, suppliers, and players. ESPZEN allows sponsors of ESPZEN teams to place their logo on the website in a highly visible manor as such creating value for the sponsor and exposure to the many visitors who access the ESPZEN website. This value proposition for sponsors can be tapped by ESPZEN teams when seeking a sponsor. Sponsors of football teams also want to ensure their money is being used to good effect ESPZEN leagues are well organized this is clear to see potential sponsors therefore are more willing to sign up an ESPZEN league team than a team playing in a league which has no visibility.
