Why are prices expected to fall noticeably in the next few months?
The short answer is “sports.” More manufacturers and retailers drop their prices between August and November than any other time of the year, according to IDC analyst Bob O’Donnell. Major League Baseball playoffs, the start of the National Football League season, the return of National Hockey League and other major sporting events are prompting sports fans to get to that purchase before next year’s Super Bowl, and retailers are tying special sales to the sporting events. Look for additional price drops before the 2008 Summer Olympic Games in Beijing, which are expected to be broadcast in high-definition. Will other factors keep prices dropping after the holidays? Definitely. Increased manufacturing capacity at factories is allowing vendors to make more TVs and lower their prices.
