Why are my old golf clubs not worth as much as I thought theyd be?
Just like electronics, cars, and computers, whenever a new product model comes out, the old models decline in value. Due to the constant changes in club head design and the increased utilization of overseas production, (Yes, EVERY major manufacturer now out-sources at least a portion of their production from factories in the far east), product cycles have become shorter and shorter. Many manufacturers have churned out new driver after new driver in as little as six months! It is not uncommon to see the prices of new products drop by 50% within a year of introduction. Couple this with the fact that the majority of the retail price is directly related to the marketing and advertising of the product, and you can see where the values are obtained.