Why are information architects learning Flash?
Cameron: The rich online experiences that are being created today require information architects to think beyond wire frames. While those documents still serve a very important purpose, they fall down when trying to describe the interaction design of a page or interface. Of course, it isn’t impossible to describe the interactions using standard documentation – it just takes much more time to carefully detail the interaction and exceptions using static wire frames and annotations. With flash, you can design and demonstrate how you envision the user interacting with it much more efficiently and effectively. For information architects who prefer to work visually, it can become their primary tool. Scott: Motion and animation have tremendous ability to convey information to users during their interactions with an interface. Not only is it difficult to capture motion in static documentation and prototypes, but IAs need to become aware of its full potential so they can bring its richness to t
