Why are Hollywood companies increasingly outsourcing cartoon characters and special effects to India?
It is mainly because that our prices are very competitive and the quality of our finished work is world class. We have the best in software and hardware in India and our talent pool has the creative edge. Hollywood producers who are satisfied with our previous work are coming back for more from India. • Slide Show: Animation set to zoom! Are lower costs and an English-speaking workforce that understands Western humour the main reasons behind the animation outsourcing? Yes, that is correct. Here I would like to emphasise the fact that India offers competitive prices with good quality work as opposed to cheap prices. India has a large English-speaking talent pool, which is also one main reason why the foreign companies are attracted to outsource animation business to us. And also, not to be missed is the inclination to western humour by the Indian animators. Which are the big animation contracts on which Toonz is working these days? We are working on a full-fledged feature film Tommy and
