Why are first impressions so important in business?
First impressions can make or break future communication attempts depending on if you make them positive or negative. They last much longer and carry much more importance than we may think… It is nearly impossible to change a negative first impression, so we must always be aware of the impression we are creating. You will close business that is more profitable faster, when you make a great first impression that starts building a positive relationship. It has to do with the fact that you have begun creating great credibility by the positive first impression you made. Granted, you can’t look great and have 3 great opening sentences and then fall flat and still maintain a great impression and have credibility. You must have substance and consistently show clients you are credible. Numerous articles and books describe research that shows that the first impressions we create are based on our very first communication within the first 3 to 7 seconds, verbal and non-verbal, written and spoke
