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Why are data for commercial and non-commercial purposes distributed by different entities at different prices?

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Why are data for commercial and non-commercial purposes distributed by different entities at different prices?

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The broad distribution policy was designed by Japan Aerospace Exploration Agency (JAXA) in consultation with its worldwide partners. Although the Advanced Land Observing Satellite (ALOS) is operated primarily for public-good purposes, the broad JAXA distribution policy recognises that some of their partners have an interest in deriving commercial revenue. Consequently there are separate distribution channels for commercial and non-commercial purposes. Each channel sets its own prices.

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