Why are businesses addressing their carbon footprint?
In the absence of a Federal U.S. regulation, businesses who are concerned about climate change and the increase of greenhouse gases are taking voluntary steps to reduce their environmental impact. Some businesses are acting today with the expectation of receiving credit for “early action” if and when Federal regulation does come into effect. Other businesses are tracking and reducing their carbon footprint in an effort to lead by example or meet internal goals set to reduce the business’s environmental footprint. Some of the direct benefits found from businesses taking action against climate change include the following: • Customers are increasingly aware of climate change, and will value efforts to reduce environmental impacts. • Marketing and public relations teams can respond to the growing awareness among customers and the public on the concerns of climate change. • Senior management can reference a company’s climate change commitment – both internally and externally. A Business We
