Who Wants Native Plants if they are Weeds?
While it may have started as a grassroots movement by concerned people, today native plants are an important market niche. The problem is, many people still equate natives with weeds. Yet there are hundreds of exceptional ornamental native species. This session looks at dozens of native plants available to the retailer that should be an important part of your inventory. Alan Armitage, America’s Foremost Gardening and Plant Authority ECO CHIC GREEN TRENDS: Cashing in on the Grow Your Own Movement! Get an inside look from U.K. IGC expert John Connel at how English garden centers are cashing in on the big interest by consumers to grow their own vegetables and herbs. See exciting merchandising, marketing and display ideas from leading garden centers across the pond. Learn how you can do the same here in the U.S.! John Connel, International Garden Retail Expert, formerly Scotts-Miracle-Gro US IGC specialist 1:00 pm – 2:00 pm Store Management: Using Internet Social Networking to Grow Your Bu
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