WHO USES TREND FORECASTING AND HOW DO THEY USE IT?
Our customers are typically large retailers, brands and suppliers. We offer a range of subscription packages which makes Mpdclick accessible to the smaller brand, creative start up and freelance designer. We are also popular in the education sector. Our largest academic subscriber is new school in New York which has a 15,000 user licence. We also have several academic subscribers around the UK and have a number of large universities converting in September/ October ’10 to Mpdclick from their existing supplier. We created our information with the fashion industry in mind which has made it popular with a broad range of industries, our trend services sell to car manufacturers, financial institutions, mobile phone brands and pharmaceutical companies as well as a broad range of fashion brands and retailers. Today every product is a fashion product and therefore influence by fashion trends. Marketing agencies, industrial designers and technology companies are all big users of trends and ofte
