Who still rents movies from Blockbuster, anyway?
Blockbuster does remain a preferred customer of the major studios, maintaining the ability to offer rentals the same day a movie goes on sale, while its competitors are forced to comply with a 28-day waiting period, at least for now. Also, according to Susana Polo over at Geek-o-system: The studios have an interest in accommodating Blockbuster because competition in the rental video market is good for them, and there’s been less of it with the folding of Hollywood Video and the dominance of Netflix. The studios want companies that will compete to pay them the most for DVDs and digital rights.