Who polices the voluntary labels to make sure they e legitimate?
Officially, no one. The Federal Trade Commission is examining corporate environmental claims to try and ensure that consumers aren’t duped, but it has yet to issue final conclusions. The Carbon Trust, a London-based company established by the U.K. government, released voluntary carbon-footprint guidelines last fall. Others, including the World Resources Institute, a Washington-based group, also are working on voluntary standards. Meantime, pending legislation in Congress and in California would provide help to companies in assessing the carbon footprint of their products. For now, it’s up to buyers to determine a label’s value. What do labels measure? It can vary. Experts generally say labels should measure every step in a product’s life cycle, from raw material production to the product’s manufacture, shipping, storage, use and eventual disposal. But some labels measure only some of these steps. Labels differ, too, in which environmental impacts they measure. Many claim to assess a pr
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- Who polices the voluntary labels to make sure they e legitimate?