WHO PLANS FOR THE TOURISM INDUSTRY IN KENYA?
Tourism planning in Kenya is a collaborative effort between the government and the private sector. While the government plays a major role in terms of policy formulation, other stakeholders are involved in initiatives to support government policy by organizing themselves into societies and associations. The main government department responsible for policy formulation is the Ministry of Tourism and Information. The Kenya Tourist Board has the responsibility of translating our marketing strategies into visitor numbers, while the Kenya Tourist Development Corporation works to provide an enabling environment for investment in tourism. Supporting the country’s efforts to build a world-class tourism destination is the Utalii College in Nairobi, Africa’s only specialized tourism college, which offers training in hotel and restaurant management, tour guiding, and other customer services.
