Who or what inspired Blue Mars, as a virtual environment and why the choice of setting?
JS: Blue Mars was inspired by a vision of the future when the power to terraform whole worlds is within our grasp. The name Blue Mars represents possibility and hope. Our dream and passion has been to empower artists and developers of all sizes to bring their own dreams to life in a virtual world that is exceptionally detailed, secure, easy to develop for, affordable, deeply linked to the web, and massively scalable for worldwide audiences. As to why we built Blue Mars the way that we did, we knew there was going to be an explosion in 3D capability and multi-core CPUs. Blue Mars is a clean sheet design for what a virtual world can be unfettered by legacy hardware and software debt. Massively: Does Blue Mars represent a game or platform? Is it more like Second Life, or do you see Blue Mars as more of a ‘gamey’ hybrid like Planet Calypso? We’re interested to know what sort of demographic you’re targeting. JS: Blue Mars is a premium 3D massively multiplayer virtual world platform. We aim