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Who Needs Lateral Thinking?

Lateral Needs thinking
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Who Needs Lateral Thinking?

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Not only people who devise strategy or work in R & D, but anyone who wants a disciplined process for innovation, idea generation, concept development, creative problem solving, or a strategy to challenge the status quo can benefit from Lateral Thinking. If you face fast-changing trends, fierce competition, and the need to work miracles, you need Lateral Thinking.

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