Who Needs Contact and Customer Relationship Management Software?
Virtually every type of real estate business needs to manage clients, prospects and other contacts in order to be successful. What many real estate professionals don’t realize is that a general business contact manager simply won’t do the trick. The nature of the real estate industry includes tracking property details, not just personal contact information. And that means more storage space, better searching and sorting functions, and flexibility. What better way to do this than with contact and customer relationship management software that’s specifically designed for the real estate industry? Now, that we agree on that, the next step is finding the real estate contact or customer relationship manager that’s right for you. While they may all appear the same on the surface, every real estate contact or customer relationship manager is different. And, while one may appear to excel over another, this may not be true “under the hood”. It may be better put by saying that each has it’s own
