Who is the target audience?
Answering this question will help you define the needs and expectations of your audience. It will shape your program by focusing the material on a particular group with specific needs and issues that could be addressed. For example, you should approach your topic differently depending on whether your target audience is children, adults, or university professors. For our project, the target audience was middle school to adult residents within a planned community. 2) What do you hope to accomplish with your sign displays and what information should you include on them? Clarifying your goals will help in determining what goes on the displays. The more specifically you define your goal, the more directly you will address that goal with your display, which will increase the likelihood that your effort will be effective. For example, in the residential community, our goal was for residents to understand more about natural resources and ways to conserve resources in their homes, yards, and ne
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