Who is the standard TACTICAL HEARING customer?
• The majority of TACTICAL HEARING’s customers are financially comfortable and willing to spend for a higher quality superior device. • Generally customers are in their Mid 40’s and older • Active hunters and sportsmen/women, law enforcement, swat, military, professional shooters • Generally aren’t willing to accept the fact they need hearing aids, but they know they do. They are typically more open to a TACTICAL HEARING product with the benefit of protection. • People wanting hearing enhancement and hearing protection, so they can get the maximum use from both in one unit at the same time. • Ex military service men/women, professional or service careers, heavy equipment operators, shooters, hunting guides, people getting up there in age.