Who Is Seth Godin?
Seth Godin is author of six books that have been bestsellers around the world and changed the way people think about marketing, change and work. Permission Marketing was an Amazon.com Top 100 bestseller for a year, a Fortune Best Business Book and it spent four months on the Business Week bestseller list. Purple Cow, was a New York Times and Wall Street Journal bestseller. The book is about how companies can transform themselves by becoming remarkable.