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Who is responsible for the content of an advertisement?

April 26, 2017advertisement content responsible

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Posted

Who is responsible for the content of an advertisement?

1 Answer

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Posted

The advertiser, agency or agent assumes all liability for the content of advertisements published (including illustrations, text, claims, etc.) and agrees to assume any and all responsibility for claims occurring against the Publisher. Those who purchase advertising agree to indemnify the Publisher against any claims related to said advertising in The State.