WHO IS GUAYAKI?
Guayakí Yerba Mate began as a college senior project in 1996. It was at Cal Poly University, in San Luis Obispo, California, that the founders of Guayaki first met. Alex Pryor, from Argentina and David Karr, from California, quickly became friends as they sipped mate. The energy of the mate captivated them both and a vision crystallized: to create a new restorative business model. Rainforest mate would be the new currency fueling reforestation projects and providing income for the indigenous people. The vision became a passion which grew into a business. The business would bring the legendary mate to the world at a time when people were thirsty for a health energy beverage. This business would inspire the hearts of people worldwide to believe that business can go beyond profits, that it can drive positive social and environmental change.
