Who is Fender Guitars and why should I care?
Questions on the Fender Guitar Brand… Q. Who is Fender and are they a good company? Answer. Fender is an American company founded by the late great Leo Fender. The modern handheld electric guitar is actually the invention of Leo Fender and his company. Back in the early fifties, they brought to the market first the Telecaster and a few years later the Stratocaster to great fanfare. These guitars remain two of the most popular electric instruments on the planet today, and have inspired the designs of thousands of other guitars created since. Their talent doesn’t stop there, though. They also introduced the first popular handheld electric fretted bases (Precession Bass or P-bass) as well as the electric bass amplifier (Fender bassman). Due to their immense popularity and trust in the brand, they have also been able to create a very successful business in guitar effects, amplifiers (always big for Fender), PA equipment, accessories, and much more. Today, Fender is one of the biggest and
