Who is ALC Database Resources?
The division is headquartered in the California office, however we work closely with brokers and managers in all of our offices, and with clients all across the country. Betsy Sigmon heads the division and her background includes over 20 years in the direct marketing business – first as a mailer responsible for new customer acquisition, circulation planning, list management and list fulfillment, and the later as VP of a major service bureau. Our clients benefit from the experience and unique perspective of someone who understands a mailers marketing challenges, as well as understanding the services and technology available within a service bureau.
