Who has the most valuable information asset?
In my mind, Business and professional networks like LinkedIn have the most valuable static information asset of the social networks because they are so structured on things like area of work, position (which translates to income) etc, that is is actually useful as targeting information for other sites when showing their ads, something LinkedIn is trying with NY Times. The structured information asset is also valuable to recruiters etc. I don’t know HOW valuable it will turn out to be, but it seems like the most valuable asset of the business networks to me. The communication between people on these sites is hard to monetize. XING is trying this though, with it’s premium package where you can pay to contact non-connections. But unlike a dating site, where both ppl want to be contacted by strangers, this is not true for LinkedIn and Xing, where I think the whole point is that your network works as a human filter to unsolicited messages from sales guys Nor do I think the social graph is h