Who forms the Lootstreet community? Can you describe the user base in terms of their geographical/demographic makeup?
LootStreet had a strong initial user base of evangelists who had heard about us and had signed up for the beta release to try it out – since then news has mostly spread through word-of-mouth since there is no other website who presently offers a bargaining platform to their customers. The community is almost fully Indian and most metro-centric. Based on user feedback, what have you found to be the strengths and weaknesses of your website? I’m not too sure if I would like to answer this question at a public forum since we are still in a transition phase where we are working on a much much bigger idea which grows out of bargaining as a fly-by-night novelty into creating a system that personalizes the shopping experience for each and every online shopper to a point where it’s like an online store “knows” what a visitor might be looking for and when. Cryptic, I know – however, if anybody wishes to discuss this further with us we would love to take it up offline. How do you authenticate sel
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