Who Developed the Slim Fast Diet?
In 2009, Forbes magazine called him a privileged billionaire, but S. Daniel Abraham might beg to differ. The brains behind the Slim-Fast diet shake phenomena—whose advertising mantra is “A shake for breakfast, a shake for lunch and a sensible dinner”—may have accumulated $1.4 billion dollars over his lifetime, but unlike others who started with an inheritance, he made every cent on his own. Now 84, the Palm Beach, Florida resident climbed a ladder to fame and fortune with only a high school education. With six children to support and more ambition than education, Abraham struck gold in 1976 when he paired his street smarts with his medical background to develop the Slim-Fast shake plan—a strategic move that made diet product history. He continues to remain a public figure by engaging in philanthropic efforts that prove the self-made man is as committed to the future as he was to the product that afforded him such success.
