Who are the members of the 5 A Day Program Partnership and what are their roles?
The national 5 A Day Program began in 1991 as a unique public private partnership between the National Cancer Institute (NCI) and Produce for Better Health (PBH) a non-profit organization that promotes the consumption of fruits and vegetables. Recently, the 5 A Day Program has expanded to become the largest public/private partnership for nutrition. 5 A Day partners include federal agencies, private industry, states, and nonprofit community and advocacy organizations. NCI has licensed 55 state and territorial health agencies (including the U.S. Air Force, Army, Navy, Marine Corps, and Coast Guard, as well as Indian Health Services) to coordinate and deliver 5 A Day activities through multiple community channels. PBH has licensed over 1000 industry members, representing 35,000 supermarkets nationwide. In 2002 a Memorandum of Agreement was signed between the CDC, NCI and USDA to define working relationships that would increase the consumption of fruits and vegetables by the American Publi