Who are the major players in the glasses-free 3D industry?
• Technology companies: These companies produce the hardware for 3D displays and often provide software services as well. The larger companies in this space are Magnetic 3D, Newsight, and Alioscopy. • Solution providers: These companies provide integrated 3D solutions for advertisers. They often specialize in software and services and they source their displays from the technology vendors mentioned above. A Brazilian-based 3D solutions provider that is gaining traction in the US is 3D Impact Media. • Digital signage networks: 3D signage networks are just starting to emerge, but they are still small and often localized to just a few venues. The US doesn’t have any large 3D signage networks available, so advertisers still need to work with 3D solutions providers to put displays in specific venues. Do glasses-free 3D displays really get consumers’ attention? Because 3D technology is still in its early stages, studies on its effectiveness are scarce. However, Magnetic 3D shared some stats
