Who are Destinations2Discover Consumers?
Destinations2Discover is designed as a travel directory & information resource for domestic and international travel consumers. The target markets can be defined as: • Independent travelers • Escorted coach travelers • Cruise ship travelers • Corporate & incentive groups • Alumni groups • School groups and special interest groups • Seniors (65+) • Matures & Baby boomers (45 to 64) • Young adults (18 to 44) • Families with children top What are the benefits in becoming a member? Accomplish your destinations main objective of economic development through tourism Increase travel trade and media awareness of your destination Develop new business for your destination, building on existing brand awareness and product Increase your destinations brand awareness Time Saving unlike other marketing/advertising initiatives, this will require minimal time Extend promotion of your destinations web-site Increase the number of visitors to your destinations website Establish an additional communication
