Where would Eidos be without Lara Croft?
Dyer: We’d be gone, kaput. We just wouldn’t be here. She’s the foundation of this company. 1UP: Do you really think that after Angel of Darkness that there’s still life left in the girl? Dyer: Certainly. Consumers are driving her return. Look at the feature film series. Audiences complained about the second movie, but it actually hit the number one slot at one point. People want to see more of Lara Croft. That much is obvious. 1UP: But we take it you’re through with Paramount… Dyer: I’ll leave that alone…it’d just be the tail wagging the dog. We’ll try to be grown-ups about the situation and their comments. But another movie can be made. That franchise has done very well. 1UP: What’s Eidos’ official business strategy at this point? Dyer: To concentrate on aspirational, edgy, consumer-driven games. Action-adventure titles, strategy games, sports sims…we’re sticking to our core competencies. 1UP: Despite skeptics’ predictions, your company’s survived all the hardships thrown its wa
