Where will Avaya take a leadership role?
A. We believe that competitive advantage is less about what you have and more about how you execute. So you’ll see Avaya taking a leadership role not by pursuing speech in an isolated way—but instead by embedding the capability in all that we do, whether it’s IP telephony solutions for a distributed enterprise, contact centers that help businesses redefine customer service, or unified communications apps supporting mobile executives. We have platform expertise, application expertise and system integration expertise in this area. Q. What is the greatest weakness/risk in the self-service market? How is Avaya mitigating that risk? A. The greatest challenge in the speech self-service market is to drive customer adoption to meet our hopes for this technology. We have invested ahead of the market, to “prime the pump” with success stories. We will have to continue to simplify these technologies, driving down the total cost of developing and deploying speech applications (whether packaged or c