Where does the company, which started off manufacturing only condoms, stand today in terms of product diversification?
The company started operations in 1969 by manufacturing condoms, the most effective modern contraceptive device known in those days. It remained so till the early eighties when new contraceptives such as oral pills began to be added to the company’s product profile. These included both hormonal (Mala-D) and non-steroid (Saheli) contraceptive pills. The liberalisation process and the opening up of market in early nineties provided the company with the opportunity to redefine its role in a wider spectrum of the healthcare scene. We took up the manufacture of surgical gloves, blood bags and hydrocephalus shunts by mid-nineties even while keeping ourselves abreast of the growing demand for our core contraceptive products. In your perception, what is the company’s strong point vis-a-vis the competition from domestic private manufacturers and imports? The wide marketing network of Hindustan Latex, which reaches the interiors of rural areas, is certainly its strong point. This, of course, has
